alaska seafood marketing institute (Asmi) is a public-private partnership between the State of Alaska and the Alaska seafood industry established to foster economic development of a renewable natural resource. ASMI is playing a key role in the repositioning of Alaska’s seafood industry as a competitive market-driven food production industry.
boost the value of Alaska’s seafood product portfolio through partnerships with importers, processors, retail grocers, foodservice distributors, restaurant chains, foodservice operators, universities, culinary schools, and the media. It conducts consumer campaigns, public relations and advertising activities, and aligns with industry efforts for maximum effectiveness. ASMI also functions as a brand manager of the Alaska Seafood family of brands.
the alaska seafood industry majorly exports seafood raw material, which can be locally processed, add value to the peruvian seafood export portfolio o be distributed into the domestic retail and foodservice.